Your hands-on experience will include participation in real-world projects with partnering organizations. You’ll benefit from one-on-one time with faculty, who will introduce you to a wide range of careers in marketing and connect you with internships and employment opportunities.
You’ll gain a solid grounding in core business knowledge, and also focus on consumer behavior, market segmentation and analysis, integrated marketing communication, digital and social media marketing trends, branding and product development, advertising, pricing strategies, marketing research, and marketing ethics.
St. Catherine University credentials carry weight in the working world — employers hire Katies because we’re well-rounded with deep entrepreneurial spirit.
While pursuing your bachelor's, you may take up to two courses in St. Kate's MBA or Master of Arts in Organizational Leadership. Courses will count toward both your bachelor's and master's.